I noticed a new ratings number at Amazon today: http://amzn.com/1480250201 .
Look closely at the top of the page, below the author name. Between the gold stars and the 34 reviews tally, you see the number 56 (well, I suppose it’s subject to change before you read this post).
When I place my cursor over the 56, I see a gray rectangle near my cursor that says, “56 customer ratings.”
When I place my cursor over the 34 reviews link, it pulls up a chart showing all 56 customer ratings, averaging out to 4.3 stars.
Scroll down to the review section and the chart is different. That chart shows 34 reviews, averaging out to 4.4 stars.
I only see the non-review ratings on my paperback books. I don’t see any non-review ratings on my Kindle e-books at this time.
(By the way, if you click on the Kindle edition, you can see that the cover is changing. Melissa Stevens, http://theillustratedauthor.net, designed the new cover.)
Author Central is still only showing the reviews.
In case you’re wondering, I have a book that has one rating, but no reviews: http://amzn.com/1467970727.
If you have print books for sale on Amazon, I know what you’ll be doing for the next few minutes. 😉
Now we can speculate. Is this here to stay? Is Amazon just testing it out? Will it be coming for Kindle e-books, too? Time will tell.
You may be wondering how customers gave those ratings. Keep in mind, these weren’t from the end of a Kindle e-book, as the ratings are only showing on paperbacks presently. I had to go to my account at Amazon and explore to figure out how to rate books without reviewing them. I won’t be rating any books though; I much prefer giving reviews.
Has it occurred to you that ratings are anonymous? I’m not ready to think about the ramifications of that…
~ Chris McMullen ~