SAVE $1.00 WITH COUPON AT AMAZON (LIMITED TIME)

Have you seen those green (or orange) coupons at Amazon, where you can save a little money by clipping the coupon?

In search results, I sometimes see it in green highlighting, like Save $1.00.

On the product page, below where it says In Stock, I sometimes see Coupon with orange highlighting and a box to check next to green writing.

Be sure to click the box to apply the coupon.

I’ve seen these on a number of household items that I buy regularly, including Amazon Pantry and Amazon Fresh.

It’s nice to save a little money, and the coupon sometimes affects my decision on which product to buy (usually, when it wasn’t an easy decision to begin with).

Yesterday, for the first time, I happened to see one of these coupon offers for one of my books (the paperback edition).

I haven’t seen it for any of my other books yet, and this might not last long for the book it does show on. But it was a nice surprise.

Maybe Amazon is testing this out on a small number of books to see how it goes.

Discounts at Amazon have changed considerably throughout the years.

• When I published my first book back in 2008 (wow, that was over ten years ago), there used to be 4-for-3 offers on many books (including mine, back then). I often bought 4 books at a time in those days. But then the 4-for-3 program disappeared. That was a pretty big discount, so it’s no surprise if it wasn’t sustainable.
• Shortly thereafter, many books went on sale sporadically. There were times when many of my books were on sale, and times (like the holidays) where almost none of my books were on sale.
• The new thing seems to be coupons to clip. (I like this idea better than, say, the Countdown Deal idea.)

Write Happy, Be Happy

Chris McMullen

Author of the Improve Your Math Fluency series of math workbooks and self-publishing guides